Pekka Potka - CV
Master´s Degree (Mathematics) 1979, Helsinki University
Several workshops on photography
Kameralehti, Editor / Editor-in-Chief, 1980-1984
Studio Pekka Potka Oy, Photographer, CEO, 1984-2002.
- Pioneer in digital photography and image manipulations in Finland
Potkastudios Oy, Photographer 2002-2004, CEO 2005-2010
- Potkastudios was the leading advertising studio in Finland.
- Clients included all the leading ad agencies and brands in Finland.
Free Artist, 2010 -
Lecturing and consulting
Numerous lectures both in Finland and abroad.
Consulting for companies both in Finland and abroad.
Several group and solo exhibitions in Finland and abroad.
Exhibition Polaroid 1980
Exhibition Aberraatio 1981
Exhibition Bel Aire 1992
Exhibition Retrospect (on advertising work) 2003
Exhibition Photographics 2008
Fotofinlandia 2011 Finalist
Tens of awards and honorary mentions in advertising in Finland and abroad. One of the most awarded Finnish advertising photographer.
Several articles in various magazines and books in Finland (1978 - ) and abroad (eg. Lee Varis: Digital Photography for Designers, 2001 Rockport, USA)
Photographic book Bel Aire, 1992 (Musta Taide)
Book: Mainoskuvaus digikameralla, 2004 (Docendo, Docendo Mainoskuvaus )
Book: Proffsfotografering med digitalkamera, 2005 (Docendo Sverige, Ad Libris)
Book: Photoshop Lightroom valokuvaajille, 2007 (Docendo, Docendo Lightroom )
Book: Photoshop Lightroom 3 valokuvaajille, 2011 (WSOYPro, Lightroom 3 )
Book: Photoshop Lightroom 4 valokuvaajille, 2012 (Docendo, Lightroom 4 )